Privacy Policy

Last updated: January 31, 2026

This Privacy Policy describes our policies and procedures regarding the collection, use, and disclosure of your information when you use the Service and informs you about your privacy rights and how the law protects you.

We use your personal data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Words beginning with a capital letter have meanings defined under the following conditions. The following definitions have the same meaning regardless of whether they appear in singular or plural.

Definitions

• Account: Account means a unique account created for you to access our Service or parts of our Service.
• Affiliate: Affiliate means an entity that controls, is controlled by, or is under common control with a party, where 'control' means ownership of 50% or more of the shares, equity interest, or other securities entitled to vote for the election of directors or other managing authority.
• Company: Company (referred to as 'Company', 'We', 'Us' or 'Our' in this Agreement) means SerpDino.
• Cookies: Cookies are small files that are placed on your computer, mobile device, or any other device by a website, containing details of your browsing history on that website among many other uses.
• Country: Country means: United States
• Device: Device means any device that can access the Service such as a computer, mobile phone, or tablet.
• Personal Data: Personal Data means any information relating to an identified or identifiable individual.
• Service: Service means the Website.
• Service Provider: Service Provider means any natural or legal person who processes data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service, or to assist the Company in analyzing how the Service is used.
• Third-party Social Media Service: Third-party Social Media Service means any website or social network through which a user can log in or create an account to use the Service.
• Usage Data: Usage Data is data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
• Website: Website means SerpDino, accessible from https://serpdino.com/
• You: You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

• Email address
• First name and last name
• Payment information (processed securely through Stripe or cryptocurrency payment gateways)
• Website URLs and keywords for monitoring
• Search engine preferences and settings
• Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as your Device's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

When you access the Service through a mobile device, we may automatically collect certain information, including, but not limited to, the type of mobile device you use, your mobile device's unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers, and other diagnostic data.

We may also collect information that your browser sends whenever you visit our Service or when you access the Service through a mobile device.

Data collected from third-party services including Google Search Console API, payment processors (Stripe and cryptocurrency gateways), and social media services such as Google, Facebook, Instagram, Twitter, LinkedIn.

Tracking Technologies and Cookies

We use cookies and similar tracking technologies to track activity on our Service and store certain information. The tracking technologies used include beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

Cookies or browser cookies. A cookie is a small file placed on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some parts of our Service. Unless you have adjusted your browser setting so that it will refuse cookies, our Service may use cookies.

Web beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

Cookies can be 'persistent' or 'session' cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while session cookies are deleted as soon as you close your web browser.

Types of Cookies We Use

• Necessary: Necessary/Essential Cookies: These cookies are essential for you to browse the website and use its features, such as accessing secure areas of the site. Without these cookies, services you have asked for cannot be provided.
• Functionality: Functionality Cookies: These cookies allow the website to remember choices you make (such as your user name, language, or region) and provide enhanced, more personal features.
• Analytics: Analytics/Performance Cookies: These cookies collect information about how visitors use a website, for instance, which pages visitors go to most often. These cookies help us improve how the website works.
• Advertising: Advertising/Targeting Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.

You can manage your cookie preferences through your browser settings. Most browsers allow you to refuse or accept cookies, delete existing cookies, or be notified when new cookies are set. Please note that if you choose to block or delete cookies, some features of our Service may not function properly. For more information about cookies and how to manage them, visit www.allaboutcookies.org.

Use of Your Personal Data

To provide and maintain our Service, including monitoring the usage of our Service and tracking website positions.

To manage your account: to manage your registration as a user of the Service. The personal data you provide can give you access to different functionalities of the Service that are available to you as a registered user.

For the performance of a contract: the development, compliance, and undertaking of the purchase contract for the products, items, or services you have purchased or of any other contract with us through the Service.

To process payments: to handle subscription payments and billing for our SEO monitoring services through secure third-party payment processors.

To provide SEO monitoring services: to track website positions, analyze search performance, and generate reports based on your specified keywords and URLs.

To contact you: to contact you by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.

To provide you with news, special offers, and general information about other goods, services, and events which we offer that are similar to those that you have already purchased or inquired about unless you have opted not to receive such information.

To manage your requests: to attend and manage your requests to us.

For business transfers: we may use your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal data held by us about our Service users is among the assets transferred.

For other purposes: we may use your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and to evaluate and improve our Service, products, services, marketing, and your experience.

Sharing Your Personal Data

With service providers: we may share your personal data with service providers to monitor and analyze the use of our Service, to contact you, and to process payments securely.

With payment processors: we share payment information with third-party payment processors (such as Stripe and cryptocurrency payment gateways) to process subscription payments and billing. We do not store complete payment card information or cryptocurrency wallet information on our servers.

With search engine APIs: we may share website URLs and keywords with Google Search Console API and other search engine APIs to provide position tracking and analytics services.

For business transfers: we may share or transfer your personal data in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of our business to another company.

With affiliates: we may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include our parent company and any other subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.

With business partners: we may share your information with our business partners to offer you certain products, services, or promotions.

With other users: when you share personal information or otherwise interact in public areas with other users, such information may be viewed by all users and may be publicly distributed outside. If you interact with other users or register through a third-party social media service, your contacts on the third-party social media service may see your name, profile, pictures, and description of your activity. Similarly, other users will be able to view descriptions of your activity, communicate with you, and view your profile.

With your consent: we may disclose your personal information for any other purpose with your consent.

Retention of Your Personal Data

The Company will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

• Account Information: Retained for the duration of your active account and for up to 90 days after account deletion, unless a longer retention period is required by law.
• Payment Information: Transaction records are retained for up to 7 years to comply with tax and accounting regulations.
• Usage Data: Generally retained for up to 2 years for internal analysis purposes, except when used to strengthen security or improve functionality.
• Marketing Communications: Retained until you unsubscribe or request deletion.
• Support Communications: Retained for up to 3 years to improve our customer service quality.

Upon account deletion or data erasure request, we will delete or anonymize your personal data within 90 days, unless we are required by law to retain certain information for longer periods.

Transfer of Your Personal Data

Your information, including personal data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. The Company will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy, and no transfer of your personal data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Delete Your Personal Data

You have the right to delete or request that we help you delete the personal data that we have collected about you. Our Service may give you the ability to delete certain information about you from within the Service. You may update, amend, or delete your information at any time by signing in to your account, if you have one, and visiting the account settings section that allows you to manage your personal information. You may also contact us to request access to, correct, or delete any personal information that you have provided to us. However, please note that we may need to retain certain information when we have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

If the Company is involved in a merger, acquisition, or asset sale, your personal data may be transferred. We will provide notice before your personal data is transferred and becomes subject to a different Privacy Policy.

Under certain circumstances, the Company may be required to disclose your personal data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

The Company may disclose your personal data in the good faith belief that such action is necessary to: comply with a legal obligation, protect and defend the rights or property of the Company, prevent or investigate possible wrongdoing in connection with the Service, protect the personal safety of users of the Service or the public, protect against legal liability.

Security of Your Personal Data

The security of your personal data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from children under age 13 without verification of parental consent, we take steps to remove that information from our servers. If we need to rely on consent as a legal basis for processing your information and your country requires consent from a parent, we may require your parent's consent before we collect and use that information.

GDPR Privacy Rights (European Union Users)

• Right to Access: You have the right to request copies of your personal data. We may charge you a small fee for this service.
• Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• Right to Withdraw Consent: If we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.

If you wish to exercise any of these rights, please contact us at the email address provided in the Contact Us section. We will respond to your request within one month. Please note that we may ask you to verify your identity before responding to such requests.

The legal basis for processing your personal data under GDPR includes: your consent, performance of a contract, compliance with legal obligations, protection of vital interests, and our legitimate interests in providing and improving our Service.

For the purposes of GDPR, the Company acts as the Data Controller of your personal data.

CCPA Privacy Rights (California Residents)

• Right to Know: You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months, including: the categories of personal information we collected about you, the categories of sources from which the personal information was collected, the business or commercial purpose for collecting that personal information, the categories of third parties with whom we share that personal information, and the specific pieces of personal information we collected about you.
• Right to Delete: You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions.
• Right to Opt-Out of Sale: We do not sell your personal information to third parties. However, you have the right to opt-out if we ever decide to do so in the future.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights, including by denying you goods or services, charging you different prices or rates, providing you a different level or quality of goods or services, or suggesting that you may receive a different price or level of quality.

To exercise your CCPA rights described above, please submit a verifiable consumer request to us by email at the address provided in the Contact Us section. Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information.

We will respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.

We collect the following categories of personal information: identifiers (name, email address, IP address), commercial information (purchase history, payment information), internet activity (browsing history, search history), and professional information (if provided). We use this information for business purposes as described in the 'Use of Your Personal Data' section.

International Data Transfers

Your personal data may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We take appropriate safeguards to ensure that your personal data remains protected in accordance with this Privacy Policy when transferred internationally. For transfers from the EU/EEA, we rely on adequacy decisions by the European Commission or use Standard Contractual Clauses approved by the European Commission to ensure adequate protection of your personal data.

Automated Decision-Making and Profiling

We do not use automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you. Any data analysis we perform is used solely to improve our Service and provide you with better features and functionality. You will not be subject to decisions that will have a significant impact on you based solely on automated decision-making.

Data Protection Officer and Privacy Contact

For any questions or concerns regarding your privacy, data protection, or to exercise your privacy rights (including GDPR and CCPA rights), you can contact us at the email address provided in the Contact Us section. We will respond to your inquiry within a reasonable timeframe, typically within 30 days for GDPR requests and 45 days for CCPA requests.

Right to Lodge a Complaint

If you are a resident of the European Economic Area (EEA) or the United Kingdom and believe we have not adequately addressed your privacy concerns, you have the right to lodge a complaint with your local data protection supervisory authority. A list of supervisory authorities can be found at: https://edpb.europa.eu/about-edpb/board/members_en

California residents also have the right to file a complaint with the California Attorney General's Office if they believe their privacy rights have been violated.

Links to Other Websites

Our Service may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the 'Last updated' date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, you can contact us by email: [email protected]